Staffing & Customer Service

Are your staff happy? Are you happy with your staff? More importantly - do your staff make your customers happy?

At the heart of every great retail shop are great employees who are passionate about providing excellent customer service.

Retail shop staff can make or break a business. It is their communications with customers that largely determines whether or not customers come back time after time. Research has shown that the best customer service experiences tend to be delivered by happy, stable and productive teams.

So recruiting and retaining quality employees, who are extremely good with customers, and can also run the shop in your absence, should be at the heart of your business aims.

But, as many independent retail shop owners and managers have found, managing people can be one of the most daunting aspects of running a business. Most of us have never received any people training and don't instinctively know what makes people tick.

In this section, you'll find guidance on how to recruit the right people, further develop their retail skills, keep them motivated and retain them in your business. You'll also get tried and tested ideas for driving up your customer service standards and delivery.

We'll provide practical resources and administrative tools for you to use to make managing people easier and more rewarding, and aid you in developing a customer service focused team.